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Channel: story – Leading Technical Communication
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The technical writer as storyteller

It’s a song about a fatal highway wreck. So why did concert audiences love “30 Thousand Pounds of Bananas“? Because Harry Chapin was such a good storyteller. Storytelling is hot right now. The...

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New technologies and their stories

Machines that tell stories. What potential do they hold — both commercially and otherwise? How might they affect the professions of journalism and technical communication? I came upon a fascinating...

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Story and data: yin and yang

I saw a story without any data. It was like a milkshake without any flavor. First, some background: Mark Baker recently wrote a piece in which he rightly derided the DIKW (data, information, knowledge,...

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John McPhee on writing for your reader

John McPhee writes in this week’s New Yorker about two essential skills for every nonfiction writer: knowing what to take out, and letting readers experience the story for themselves. For McPhee, the...

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Living and Learning

I firmly believe that if you’re not learning, you’re not living. With that in mind, let’s look at some things I learned in 2015: That new technologies can tell stories — and what that might imply for...

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Tell your story, respect your reader

Look at these two maps. They’re based on the same data: population gain or loss by county. But they tell vastly different stories. In the first map, the graphic artist started with the two extreme...

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What’s your leadership story?

In the run-up to last June’s Brexit referendum, J.K. Rowling wrote a brilliant piece about storytelling: “I’m not an expert on much, but I do know how to create a monster,” she began, going on to say...

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Create your story — and choose the right ingredients

Seth Godin took me to school. Oh, I’m sure he doesn’t realize it. But his April 11 blog post sounded like a direct rejoinder to my earlier piece: Just the right choice of words. Here’s what Seth had to...

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Two ideas a month?

Today I learned that, in the view of one pundit on Kinja, all newspaper columnists stink at their jobs. First, because they’re trained to report and not persuade. Second, because no one can come up...

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When you have something shocking to say

The news reports buckled my knees. According to a Pennsylvania grand jury, hundreds of Roman Catholic priests across the state sexually abused more than 1,000 children over a 70-year period. The...

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